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HomeBusiness & EconomicsMarketing & SalesInterviewing Users: How to Uncover Compelling Insights
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Interviewing Users: How to Uncover Compelling Insights

$43.24 $55.20Save:$12.00(22%)

Available in stock

Print length:178 pages
Language:English
Publisher:Rosenfeld Media
Publication date:1 May 2013
Dimensions:15.24 x 1.27 x 22.86 cm
ISBN-10:193382011X
ISBN-13:978-1933820118
SKU: 193382011X Tags: Books, Business & Economics, Marketing & Sales

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Description

Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that’s not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone. You’ll move from simply gathering data to uncovering powerful insights about people. —- ISBN: 9781933820118 | ISBN10: 193382011X | ISBN-13: 978-1933820118

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