Format | Hardcover |
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Built To Last: Successful Habits of Visionary Companies
$46.08 Save:$16.00(26%)
Available in stock
Book 2 of 6: | Good to Great |
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Print length: | 368 pages |
Language: | English |
Publisher: | CENTURY - TRADE |
Publication date: | 3 October 2005 |
Dimensions: | 2.35 x 16.2 x 23.8 cm |
ISBN-10: | 0060516402 |
ISBN-13: | 978-1844135844 |
Description
The key to building an organisation for lasting success. ‘This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. This is a book about visionary companies .’ Drawing upon a six-year research project at the Stanford University Graduate School of Business, Collins and Porras took eighteen truly exceptional and long-lasting companies and studied each company in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day – as start-ups, as midsize companies and as large corporations. Throughout, the authors asked- ‘What makes the truly exceptional companies different from other companies?’ Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the twenty-first century and beyond. —- ISBN: 9781844135844 | ISBN10: 1844135845 | ISBN-13: 978-1844135844